Dao Duong

As the CMO of Migoi Cyrpto Community, I'm in charge of:

• Market research, planning and execution of communication campaigns, brand promotion on offline and online channels.

• Connect and develop long-term relationships with local & foreign partners.

• Responsible for developing and implementing research and development programs as well as training personnel

• Monthly reporting on the implementation of strategy and operations of the entire Marketing department

• Responsible for all activities of the marketing department, in terms of personnel as well as operational efficiency

Website: https://www.migoi.io/

Telegram group: https://t.me/migoi_io

Brand & Communication strategy
• Determined the appropriate brand message that will achieve the company’s goals
• Developed marketing strategy and execution plan to introduce and promote the brand message/products & services
• Studied market research & competitors review
• Brand image management from design to production
• Manage external & internal communications

Creative development
• Worked with an in-house production team to develop content and materials
• Content review for all of the social media copy, press, blog, POSM, sale-kit

Media Relationship
• Media invitation for events
• Managed media buying online and offline
• Collated and analyzed current communications and ensure consistency
• Built long-term relationships with journalists, influencers, and experts with the blockchain and crypto industry.